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Mautic vs Odoo: which one to choose in 2026?

Both are open source alternatives to HubSpot. We compare license, tech stack and features to help you decide which fits your team best.

MauticOdoo
CategoryCRM & SupportCRM & Support
LicenseGPL-3.0LGPL-3.0
GitHub stars 9k 39k
Tech stackPHP, Symfony, MySQLPython, PostgreSQL
ReplacesHubSpotSalesforce, HubSpot

Odoo has more GitHub stars, which usually indicates a larger community (not necessarily that it's the best option for your use case).

Mautic

Marketing automation, an open source alternative to HubSpot Marketing.

Pros

  • No cost per number of contacts, unlike HubSpot

Things to consider

  • Needs more upfront mail server configuration
View Mautic's full profile

Odoo

Modular enterprise suite with CRM, an alternative to Salesforce/HubSpot.

Pros

  • Covers far more than CRM: a full ERP if you need it

Things to consider

  • Many advanced modules are Enterprise-edition (paid) only
View Odoo's full profile

Key features

Mautic

  • Visual automation campaigns
  • Landing pages and forms
  • Lead scoring and segmentation

Odoo

  • Integrated CRM, sales and inventory
  • Hundreds of official and third-party modules
  • Automations across modules